Social media Social media refers interactions among people in which they create, share, and exchange information and ideas in virtual communities and networks. Here are some of the social media platform s. What is social media marketing? Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. This involves publishing great content on your social media profiles, listening to and engaging your followers, analyzing your results, and running social media advertisements. Here are some of the social media platforms Facebook Instagram Twitter Pintrest LinkedIn YouTube The Core pillars of Social media Marketing 1. Strategy 2. Planning & Publishing 3. listening & engagement 4 . Analytics & reporting 5. Advertising 1. Strategy Before you dive right in and publish something on social media,...